INTERVIEW / 830 SIGN



Fashion is an ephemeral business. Some labels produce clothes for just one season, clothes does not fit for a longer time, because style and quality are not dedicated for a longer use. But there are some people outside, who try to create a more timeless kind of style. One of these persons is Giulia Spiller, who runs her own label 830 Sign.
Evolved from a denim company, was 830 Sign founded in 2008. She creates a label which offers garments with a timeless attitude, combine modern and classic elements and uses the manufacturing experience from the past generation. Designer of the label is Mariavittoria Soldi. The pieces stand in the tradition of the Italian fashion history, are made in Italy. As a very special element  adds elements from the timeless and high quality modern style, working with important Italian and Japanese suppliers on fabrics. Through these special mix the small collections got a rare and precious character, are not dedicated to a kind of trend but looking still modern and fresh. Straight lines and great matched colour palettes are combined to a modest and sophisticated mix, which fits perfectly to the personal style of every woman.
The summer collection for 2013 is based on a modest colour palette and combine shades of white, light pink and dark violet. With simple but sophisticated cuts and fluid forms creates
Mariavittoria a style which represents a kind of intellectual and modern woman. In an interview Mariavittoria Soldi gave me answers about her work and live as a designer, her inspiration and the process of designing a collection.
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